Privacy Policy

Last Updated: September 2026

At Xali, we are committed to protecting your privacy and handling your personal information responsibly and transparently.

This Privacy Policy explains how we collect, use, disclose and protect your personal information when you visit our website, purchase our products, interact with us, or engage with our marketing communications.

By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.

Personal Information We Collect

We may collect personal information including:

• Your name

• Email address

• Phone number

• Billing and shipping address

• Payment and transaction information, including information necessary to process your order.

• Purchase history

• Customer support interactions

• Product preferences and interests

• Marketing preferences

• Information about your device, browser and website interactions

• Any other information you provide to us directly

We may collect this information when you:

• Place an order

• Create an account

• Subscribe to emails or SMS marketing

• Contact customer support

• Enter competitions, promotions or surveys

• Leave reviews or feedback

• We may collect content you voluntarily submit to us, including photographs, videos, testimonials, reviews, comments and other user-generated content. We may use that content in accordance with the permission or terms provided at the time of submission.

• Browse or interact with our website

How We Use Your Information

We use your information to:

• Process and fulfil orders

• Provide customer support

• Manage returns, exchanges and warranties

• Communicate with you about your orders

• Send marketing communications (where you have opted in)

• Improve our products, website and customer experience

• Analyse website traffic and shopping behaviour

• Detect fraud or misuse of our services

• Comply with legal obligations

We may also use aggregated or de-identified information for analytics, business improvement and marketing insights.

Marketing Communications

If you subscribe to our email or SMS marketing, you may receive promotional communications about our products, launches, offers and updates.

You can unsubscribe at any time by:

• Clicking the unsubscribe link in emails

• Replying STOP to SMS communications

• Contacting us directly

Standard message and data rates may apply for SMS communications.

Cookies & Tracking Technologies

We use cookies and similar technologies to improve your browsing experience and better understand how visitors use our website.

These technologies may collect information such as:

• IP address

• Browser type

• Device information

• Pages visited

• Time spent on site

• Referring websites

• Shopping behaviour and interactions with advertisements

We may use cookies provided by trusted third-party platforms including Shopify, Google, Meta, Attentive and other ecommerce or analytics providers to help us understand website activity, communicate with customers, measure advertising performance, personalise marketing and deliver relevant advertising.

These tools help us:

• Operate and secure our website

• Analyse website performance

• Personalise your experience

• Deliver relevant advertising and marketing communications

You can control or disable cookies through your browser settings.

Sharing Your Information

We do not sell your personal information.

However, we may share your information with trusted third-party service providers who assist us in operating our business, including providers for:

• Ecommerce and website hosting

• Payment processing

• Shipping and fulfilment

• Customer support

• Email and SMS marketing

• Analytics and advertising

• Fraud prevention and security

These providers are only permitted to use your information to provide services on our behalf and are required to handle your information securely.

We may also disclose information where required by law, regulation or legal process.

Data Security

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

While we strive to use commercially acceptable means to protect your information, no method of transmission over the internet or electronic storage is completely secure.

Access & Correction

You may request access to or correction of your personal information, and in certain circumstances you may request deletion of your personal information, subject to applicable laws and our legal obligations to retain certain information.

We will respond to privacy requests within a reasonable timeframe and in accordance with applicable privacy laws.

Retention of Information

We retain personal information only for as long as reasonably necessary to provide our services, comply with legal obligations, resolve disputes and enforce our agreements.

Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties.

Changes To This Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements or services.

Any updates will be published on this page with an updated revision date.

Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us at:

Email: support@xalibeauty.com
Website: Xali Contact Page